Direct Mail Consulting—Avalon—Integrated Fundraising Experts

Services:

Direct Mail Consulting

Nonprofits today have many options for communicating with donors/members. But there's no question that direct mail is still the most cost-effective channel for reaching the broadest audience and getting the highest response rates. Avalon's inspiring creative, innovative strategies and results-focused program management help our clients develop winning packages and get the most out of their mail program investment.

Avalon's direct mail consulting services include:

Mail Campaign Development & Execution. Soup-to-nuts strategic mail campaign management—from concept development to package delivery.
Creative Development. Bringing together compelling copy and engaging design to create winning mail packages that get results
List Planning & Strategy. Strategies for solidifying core audiences and exploring new markets for the most cost-effective acquisition investment
Testing Strategies. Guidance on methodical creative and list testing strategies to ensure continuous mail performance improvements
Data-Driven Analysis. Detailed back-end mail analysis that goes beyond surface-level campaign performance to understand the underlying giving behaviors and trends

Meet Merlin

Avalon Consulting—Integrated Fundraising Experts

Services:

Direct Mail Consulting